mcinmobiliaria.net

MC Real Estate is a trusted real estate agency specializing in property sales and rentals. With a strong presence in the local market, they needed a digital platform that would showcase available properties clearly and attract new clients. Their previous website lacked structure, was outdated, and didn’t provide an easy way for visitors to browse listings. MC Real Estate wanted a solution that not only looked professional but also improved lead generation, visibility, and overall user experience.

MC Real Estate Gains 24% More Traffic with a Custom 5-Page Website

The challenge

MC Real Estate faced several digital challenges that were limiting growth:

  • Unclear Property Listings: The old website didn’t separate sales and rentals, making it hard for visitors to find relevant properties.
  • Weak SEO & Visibility: The site had little to no SEO structure, preventing it from ranking for competitive local real estate searches.
  • Outdated Design: The previous layout lacked modern appeal and did not reflect the professionalism of the brand.
  • User Experience Issues: Navigation was cluttered, calls-to-action weren’t clear, and browsing properties was frustrating for users.
  • Low Lead Conversions: Without optimized forms and conversion-focused design, many potential leads were dropping off.
  • Limited Local Reach: The site wasn’t optimized for local traffic, meaning it missed opportunities for region-specific visibility.
MC Real Estate, case study, rynox digital

"We are excited and hopeful! I showed the site to some of my colleagues and friends, who were all very impressed. We are coming out of this as a butterfly!"

How We helped

Rynox Digital delivered a custom 5-page WordPress website tailored to MC Real Estate’s goals:

MC Real Estate, case study, rynox digital
  • Dedicated Sales & Rental Pages: Created separate pages for properties for sale and for rent, making browsing intuitive and clear.
  • Custom Web Design: A modern, responsive design aligned with MC Real Estate’s professional brand and credibility.
  • SEO Optimization: Implemented targeted keywords, metadata, and structured property listings for improved search visibility.
  • Lead Generation Features: Integrated contact forms and CTAs strategically to drive inquiries and conversions.
  • User Experience Enhancements: Simplified navigation and structured layouts made exploring properties seamless across all devices.
  • Local SEO Focus: Optimized content and site structure to attract leads from nearby areas.

Actions taken

  • Custom 5-Page Website Development: Designed a scalable website with pages for sales, rentals, contact, about, and services.
  • SEO Implementation: Optimized on-page SEO using Yoast SEO with metadata, schema, and local keyword targeting.
  • Lead Capture Integration: Added inquiry forms and strong CTAs to generate consistent property-related leads.
  • Performance Optimization: Used Cloudflare CDN and caching for improved load speeds and user experience.
  • Responsive Design: Ensured the website adapted seamlessly across desktop, tablet, and mobile devices.
  • Content Structuring: Created clear property categories to make browsing easy for potential buyers and renters.
MC Real Estate, case study, rynox digital

Technologies Used

  • CMS: WordPress
  • Page Builder: Elementor
  • Web Server & Hosting: LiteSpeed (Hostinger)
  • Programming & Database: PHP, MySQL
  • SEO & Performance: Priority Hints, RSS
  • UI Framework: Bootstrap
  • Widgets & Media: Slider Revolution
  • Live Chat: WhatsApp Business Chat (via Chaty)
  • Translation: GTranslate
  • JavaScript Libraries: jQuery, GSAP

Results

  • 24% Increase in Traffic: Optimized SEO and property pages boosted organic search visibility.
  • Improved Lead Generation: Conversion-focused design and inquiry forms generated consistent leads.
  • Enhanced User Experience: Modern design, clear CTAs, and structured navigation improved engagement.
  • Local Market Recognition: Better visibility positioned MC Real Estate as a trusted name in their area.
  • Industry Credibility: The fresh, professional website strengthened brand trust and recognition.

Budget

The project was completed within an affordable budget range from $ to $, providing MC Real Estate with a professional and scalable digital solution tailored for growth.

Conclusion

By partnering with Rynox Digital, MC Real Estate successfully transformed its digital presence. With a 24% increase in traffic, improved lead conversions, and stronger visibility in local searches, the company is now better equipped to attract and engage clients. The custom 5-page website not only improved user experience but also reinforced MC Real Estate’s credibility as a modern and reliable property agency.

MC Real Estate, case study, rynox digital

Client

Testimonials